Friday, October 7, 2011

Affiliate Success Part 2

Internet business can be confusing to newbies leading many of them to ask, “How does affiliate marketing work?” Basically, affiliate marketing is the process of promoting products or services of other businesses for a commission on sales that result from your referral.

Sounds good, but that simple explanation usually prompts the question, “How do they know that the referral came from me?” in addition to the original question, “How does affiliate marketing work?” It would be an enormous task to manually track the source of referrals and I’m sure that it would contain some mistakes making it impossible for affiliates to collect all that is due to them.

Most Internet affiliate programs assign an affiliate ID. This ID is included in the link that you use to refer your customer to the vendor’s site. The affiliate program has a tracking system that shows that you made the referral and calculates your commission instantly.

Things to consider when signing up as an affiliate:
* Affiliate programs generally pay when a sale is made. Some, however, only require a lead to be generated.
* Usually, the commission is based on a percentage of the sale; however, some affiliate programs pay a fixed amount rather than a percentage.

* Some affiliate programs provide commissions of the life-long purchases that come from a customer that you referred, while others don’t.

When researching affiliate programs and comparing their terms, choose the programs that are likely to be most profitable. It is also wise to choose products or services that you have purchased and are intimately familiar with. When you do this, your promotion is perceived by your potential customer as more of a testimonial as opposed to an over-hyped sales pitch.


When promoting products and services, you are much more than simply an advertiser. You are a salesperson. You will be successful if you write about your product or service on your website, in your newsletter, on your blog, etc. Your passion will shine through and your potential customer will recognize it. Be better than the lazy affiliate who simply posts a link or banner.

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